Inside the Betty Barclay Group

A look behind the scenes

Fashion is constantly moving – and it also shapes our everyday working lives. Our team shows how a season at the Betty Barclay Group unfolds and what really happens behind the scenes.


Dynamism meets dependability
The fashion world is fast paced: collections are created at regular intervals, trends are picked up on, developed and implemented. This is precisely what makes our work so appealing – always in tune with the times, yet characterised by continuity. This is because many of our customers have been with us for decades, and many employees stay as part of our team for their entire working lives. This combination of speed and reliability defines our corporate culture.



A look behind the scenes
All ideas flow together in the creative studio. This is where every collection begins, which can later be experienced in our shops and on the streets. New content is created for the online sector every day, from photo shoots to the finished look. Our wide range of products also brings variety: countless items in various sizes, colours and styles make every season special. At the same time, we specifically promote young talent: many of our trainees and interns stay with us and grow step by step with the company.



Teamwork, not tug-of-war
Our employees themselves explain what makes us special in our employer branding video. Our everyday work is characterised by respect, appreciation and genuine community. It is precisely this community that creates space for creativity, trust and enjoyment at work.
This creates a working environment where fashion is lived with passion and purpose. Tradition becomes inspiration, challenges become collaboration. If you would like to be part of it, our video will give you a real insight – perhaps you will discover your place in our team.



Watch now on YouTube: Employee employer branding video